February 10 2025 17:30
Rode Publications (Pty) Ltd, recognised as Rode Publications & Media, a source of real estate market research and insights extensively used in South Africa’s property and financial services industries, has announced an investment agreement with REdimension Capital.
This announcement marks a “significant step in Rode Publications & Media’s evolution, positioning
it for digital transformation and expansion in the real estate market intelligence sector”, according to the group.
The investment was made from the REdimension Real Estate Technology and Sustainability Fund I, and will enable the company to enhance its platform and offer more accessible, data-driven insights to real
estate professionals, it said.
Founded in 1987, Rode & Associates Property Consultants and Valuers built its reputation in real
estate economics, property valuations, property market research, and property consultancy. The business has evolved into two distinct product lines: property valuations and market research and insights.
The company said it pioneered the regular and rigorous surveying of market rental levels and capitalisation rates in South Africa, which set the foundation for property valuation benchmarking in the country. In 2024, Rode Publications & Media was established as a separate entity, resulting in the rebranding and digitisation of Rode’s market research and intelligence capabilities.
Rode Publications & Media aims to become the premier source for real estate intelligence in South Africa and potentially to expand across Africa. This aligns with “the increasing industry demand for real-time data, transparency, and efficiency in property-related decision-making”, it said.
Gavin Commins, director of Rode Publications & Media said the investment would help to boost the group’s growth.
“The investment from REdimension represents a major milestone for Rode Publications & Media.
Leveraging their strategic expertise, networks and resources, we are well-positioned to accelerate
growth and develop a fit-for-purpose and innovative intelligence platform. Coupled with the
exceptional team we are assembling, we will reimagine how data, analytics and insights are
accessed, consumed and applied by a broad range of real estate stakeholders,” he said.
Peter Clark and Matthew Marshall, the founding partners at REdimension Capital, said: “Rode
Publications is a long-standing producer of research publications used extensively throughout the
property and financial services sectors. We see the market opportunity to create a comprehensive
and leading digital market intelligence platform for the real estate sector.”
“Rode is very well positioned to create a new standard for real estate data, analytics and market insights in South Africa, and we are excited to support and contribute to its success,” he said.
Founded in 1987, Rode & Associates was a property valuations and publications business. Born out
of the Rode & Associates acquisition by The Valuator Advisory in 2024, Rode Publications & Media
was established as a new company to house the market research and insights business of the
former Rode & Associates. Rode Publications & Media produces market research that is extensively used
throughout the property and financial services sectors in South Africa and a variety of tangential
industries.
REdimension Capital was established in South Africa in 2021 to accelerate innovation in the built
environment. Leveraging the unique blend of property-centric skills and experience of its founders,
the company has created an ecosystem at the intersection of real estate, technology and
sustainability to enhance operational performance and improve sustainability in the built world.
REdimension Capital has adopted an advisory-based approach to investing and works closely with
strategic corporate partners to advise, invest and innovate future technology. REdimension Capital
manages the REdimension Real Estate Technology and Sustainability Fund I, backed by Burstone
Real Estate Partners, Growthpoint Properties, Rand Merchant Bank, Liberty Group, and Sphere
Holdings, among others. REdimension Capital is a registered Financial Services Provider.
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