September 18 2026 15:40
Forbes Global Properties, an international network of invitation-only real estate brokerages, has launched in South Africa, marking the network’s first presence on the African continent. Led by founder Keegan Steyn, South Africa | Forbes Global Properties will exclusively represent the brand across the country specialising in the marketing and sale of South Africa’s most exceptional homes with a national footprint spanning South Africa’s leading luxury residential markets. This addition strengthens the network’s presence in one of the world’s most distinctive and increasingly sought-after property markets, the group said.
South Africa | Forbes Global Properties is the first and only Forbes Global Properties member in Africa and introduces a level of service and expertise tailored specifically to the pinnacle of the market, Steyn said.
Headquartered in Cape Town with a national presence, the firm will focus exclusively on the finest residential offerings throughout the country, including the nation’s most celebrated architectural masterpieces, iconic estates, private coastal residences, and rare lifestyle retreats. South Africa | Forbes Global Properties’ approach is deliberately selective, with each property carefully chosen to ensure the portfolio reflects the most prestigious opportunities available. Serving as trusted advisors to discerning sellers, buyers, investors, and international clients, the firm provides discreet, strategic representation and access to Forbes Global Properties global reach.
“It is a pleasure to welcome South Africa | Forbes Global Properties to our worldwide network,” said Michael Jalbert, CEO of Forbes Global Properties.
“South Africa offers extraordinary lifestyle, architectural, and investment opportunities, and Keegan’s experience representing some of the country’s most notable transactions makes him uniquely positioned to lead our presence in this important market,” he said.
“We are proud to define a new benchmark in South Africa,” said Keegan Steyn, Founder of South Africa | Forbes Global Properties.
“By combining deep local knowledge with the international reach of Forbes Global Properties, we are ensuring the country’s coveted homes are represented with the visibility, distinction, and sophistication they deserve,” he said.
“This is also an opportunity to showcase South Africa’s finest homes to a global audience while bringing international buyers closer to one of the world’s most distinctive luxury property markets,” Steyn said.
The exclusive worldwide residential real estate partner of Forbes, Forbes Global Properties provides branding and marketing services to the world’s premier real estate firms. The network is represented by agents across 35 countries and more than 600 locations. As members, South Africa | Forbes Global Properties will leverage Forbes’ engaged audience of more than 167-million digital monthly visitors to connect, inspire and inform affluent property buyers and sellers about the finest properties available globally.
South Africa | Forbes Global Properties is the exclusive South African representative of Forbes Global Properties. Headquartered in Cape Town, with a national footprint, the firm combines local expertise with global reach and specialises in the marketing and sale of the country’s most exceptional homes, connecting discerning buyers and sellers through strategic advisory and world-class marketing.
Led by independent residential brokers and industry veterans, Forbes Global Properties is the real estate partner of Forbes. Steyn said its members connect discerning buyers and sellers of the most exceptional properties worldwide.
“In SA, I am able to connect potential buyers with properties for rental and purchase which most people cannot even consider without certain relationships in place,” says Steyn.
Leveraging Forbes’s worldwide reach and digital monthly audience of more than 16- million, Steyn said Forbes’ listings tell the stories that make its properties unique. Established in 2020, the invitation-only network spans more than 600 locations and comprises more than 20,000 property experts across the U.S., South America, Asia, Australia, Canada, the Caribbean, Mexico, the Middle East, New Zealand, and Europe. For more information, visit forbesglobalproperties.com.
alistair@propertyflash.co.za
