August 20 2024 21:15
Photo courtesy of flyairlink.com
Qatar Airways Group has acquired a 25% stake in South Africa’s independent regional carrier, Airlink. The goal is a continuation of the airline’s ambition to further develop its operations across Africa.
The investment in Airlink, which flies to more than 45 destinations in 15 African countries, will enhance a code-sharing partnership between the two airlines. The deal will bolster Qatar Airways’ Africa growth strategy and cement its role as a key driver to the continent’s economic success, the two groups said.
Qatar Airways’ group chief executive officer, Engr. Badr Mohammed Al-Meer, said: “Our investment in Airlink further demonstrates how integral we see Africa being to our business’ future. This partnership not only demonstrates our confidence in Airlink, as a company that is resilient, agile, financially robust and governed on sound principles, but also in Africa as a whole, showing huge potential that I am delighted we are able to help start realising.”
Airlink Chief Executive Rodger Foster said: “Having Qatar Airways as an equity partner is a powerful endorsement of Airlink and echoes our faith in the markets we currently serve and plan to add to our network. This transaction will unlock growth by providing efficiencies of scale, increasing our capacity and expanding our marketing reach. By bolstering Airlink and its business, this investment will strengthen all of the existing airline partnerships Airlink has nurtured over the years.”
The partnership between Qatar Airways and Airlink seeks to align both carriers’ loyalty programs which are Qatar Airways Privilege Club and Airlink Skybucks.
Qatar Airways currently flies to 29 destinations in Africa, and there’s been growth in the market with new destinations added to the Qatar Airways network on the continent since December 2020. Abidjan, Abuja, Accra, Harare, Kano, Luanda, Lusaka, and Port Harcourt are the African cities newly added to the extensive Qatar Airways network, while Cairo and Alexandria were resumed.
Qatar Airways was recently voted the ‘World’s Best Airline Website’ by World Travel Tech Awards.
alistair@propertyflash.co.za